VIRTUAL: Making Sense of Online Marketing for Nonprofits
Date and Time
Thursday Sep 17, 2020 1:00 PM - 2:00 PM CDT
Online marketing presents opportunities for nonprofit organizations to get found, build relationships, and drive donations.
The end-of-year giving season is quickly approaching. It’s important to have a strong foundation in place to ensure you can build relationships and reach the people who matter most online.
If you’re just getting started with online marketing or not seeing the results you’ve hoped for then this session is for you. With our guest expert, Michele Hickey, you’ll learn a smarter, more practical approach to getting the word out about your organization to end the year on a high note.
- How people find you online
- How to set yourself up for success
- How it all comes together
In addition to nearly 30 years of experience in the nonprofit sector, Michele Hickey has an MS in Professional and Technical Communication from NJIT, an MA in Nonprofit Management from the New School University, and a BA in Business from Rutgers University. In 2003, she founded Silver Lining Communications, LLC which specializes in content development for the nonprofit sector. She works with nonprofits of all sizes and types, from higher education institutions to grassroots organizations. She has been a Constant Contact Certified Solution Provider since 2018.